At La Voz Coffee, every cup tells a story — one of dedication, tradition, and sustainability. Nestled in the highlands of Guatemala near Lake Atitlán, La Voz farmers cultivate coffee with care, preserving the environment while producing some of the world’s finest shade-grown beans. Join us on the journey from farm to cup to discover what makes La Voz Coffee truly extraordinary.
Step 1: Sustainable Farming Under Shade

The story begins under the protective canopy of shade trees. At La Voz, coffee plants thrive in harmony with nature, shielded by native trees that preserve soil health and encourage biodiversity. These shade trees provide a haven for birds, insects, and other wildlife, ensuring a balanced ecosystem.

This traditional method not only enhances the coffee’s flavor profile but also supports sustainable farming practices. The slower ripening process under shade produces beans with a rich, complex taste — a signature of La Voz Coffee.
Step 2: Nurtured by Farmers

Behind every bean is a farmer dedicated to their craft. La Voz farmers, many of whom are indigenous Mayan, rely on ancestral knowledge passed down through generations. They tend to their crops with care, ensuring each plant is healthy and thriving.

What sets La Voz apart is its commitment to ethical sourcing. Farmers are fairly compensated for their work, creating a community of growers invested in quality and sustainability. This model not only empowers families but also supports local economies.
Step 3: Harvesting by Hand

When the coffee cherries ripen to a deep red, it’s time for harvest. At La Voz, this process is done entirely by hand. Farmers carefully pick only the ripest cherries, ensuring premium quality in every batch.

Hand-harvesting is labor-intensive, but it’s a crucial step in maintaining the high standards that La Voz is known for. By selecting only the best cherries, the farmers ensure each bean contributes to the coffee’s unparalleled flavor.
Step 4: Processing with Care

After harvest, the coffee cherries are transported to the cooperative’s processing facility. Here, the beans are carefully separated from the fruit, fermented, washed, and sun-dried on raised beds.

This meticulous process enhances the beans’ natural flavors, creating a bright, clean profile with notes of chocolate, citrus, and a hint of nuttiness. Every step is overseen with precision to maintain consistency and quality.
Step 5: Exporting the Essence of Guatemala

Once dried and sorted, the coffee beans are ready for export. Each bag carries the essence of Guatemala’s rich soil, high altitudes, and dedicated farmers.

La Voz works with ethical partners to ensure the beans reach coffee lovers around the world, maintaining traceability and transparency throughout the supply chain.
Step 6: Brewing the Perfect Cup

The final step in the journey is yours to enjoy. Whether you use a French press, pour-over, or espresso machine, La Voz Coffee transforms into a cup of pure delight. Its full-bodied flavor and vibrant aroma transport you to the Guatemalan highlands with every sip.
Why Choose La Voz?

La Voz Coffee isn’t just about great taste — it’s a celebration of sustainable farming, ethical sourcing, and community empowerment. By choosing La Voz, you’re supporting small-scale farmers, protecting the environment, and indulging in one of nature’s finest creations.

From farm to cup, every step in La Voz’s journey is rooted in care, tradition, and a love for coffee. So, the next time you brew a cup, take a moment to savor the story behind it — the story of La Voz.

Shop now and experience the difference in every sip!

From Farm to Cup

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